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Web Design and
Development Services
We Offer

We offer web design and development services. This means building a customized website for you from the ground up, taking your current website and redesign and/or optimizing it, migrating your entire website from one hosting provider to another and more. We can handle anything that falls under the domain of web design and development.

Have questions? Let's talk today and take the first step towards building your app.

Why use web design services instead of building your own website?

You can go to Squarespace, Weebly, or Wix right now and build your own website. It is quick, there's a lot of themes, and it is cheaper. Frankly, if you just want to have a website as a hobby and do not care about rankings, traffic, leads, and other business objectives, you are better off choosing one of the DIY website builders.

However, if you are in a competitive industry, and want your website to help you achieve your business objectives, you are better off hiring us. Sure, it will cost slightly higher than one of the popular DIY website builders, but you will get your money's worth and then some.

We build websites that:

  • Give you a competitive edge
  • Help you improve brand recognition
  • Facilitate your marketing efforts
  • Serve as a focal point for your online presence
  • Help you achieve business objectives (traffic, leads, transactions)

If you are in a competitive industry and want to build a website that helps you pursue growth, contact us today.

Types of Websites We Make

While we make all types of websites, the following is a broad category of websites that we usually design.

eCommerce Websites

Any website where you can make a purchase online is an ecommerce website. Usually these websites are custom built or built on Shopify, Magento, or a similar platform. The whole purpose of this site is to sell products, so they have to be designed in a way that the products take centre stage and the conversion rate is really high. This is exactly how we build these websites.

Lead-Gen Websites

Any website where the primary purpose of the website owner is to collect leads is a lead-gen website. On these websites you cannot purchase anything directly, you have to fill out a form which leads to a conversation with a sales representative and the purchase stage comes much later in your journey. On these types of websites, the messaging has to be strong enough for the customer to be willing to share their email address or phone number with you. We will design a website for you that will help you strengthen your brand image and generate high quality leads.

Business Websites

Business websites exist to serve as an online identity for your business. They serve as your online calling card and make it easier for your partners, customers, and other stakeholders to look you up online and interact with you. In some industries, online marketing is not really a game-changer but it is good to have a website as it aids your offline marketing activities. We will build an industry-appropriate site for you that will help you in your branding and marketing efforts.

Educational Websites

These websites exist to educate users about any particular subject in any niche or industry. The educational content can be in the form of text, videos, images, or any combination of the three. We build these websites with a special emphasis on user interface because every page has to highlight a particular piece of information or a marketing asset such as an infographics or a video. With us, you can build a website that gets your message across to your audience.

Have questions? Let's talk today and take the first step towards building your app.

CMS Platforms We Work With

While we make all types of websites, the following is a broad category of websites that we usually design.

  • WordPress.org
  • WooCommerce
  • Shopify
  • Magento
  • Bitrix24
  • Joomla
  • Wix
  • WordPress.com
  • Textpattern
  • TYPO3
  • Drupal
  • BigCommerce
  • Ghost
  • Blogger
  • PrestaShop

Our Process

We follow this process to design and develop websites from scratch. This is a step by step process and we only move from one step to the next after getting your approval. Each of these steps also serves as an individual service, i.e. you can hire us to build your website from the ground up, you can hire us to improve a pre-existing website, or you can hire us for any particular step of this process (i.e. changing the design, support and maintenance, db integration, and more).

1

Information
Gathering

You talk and we listen. You tell us about your business, your industry, what you need your website to do, why you want to make a website in the first place, how you define success and the business objectives you want to achieve through this project. We note it all down, ask questions, and start laying the foundation for the project.

2

Industry and Keyword Research

Once we have developed a basic understanding of your business, we start the research process on two fronts: industry and keywords. We search for the top trends in your industry, as well as the top keywords your website should be targeting. This gives us enough information to work on the site architecture as well as the UI and UX.

3

Determining the Site Navigation and Style Guide

We determine the site navigation as well as the style guide based on the keyword research we did as well as the industry trends we identified. The navigation plans as well as the style guide is sent to you for approval and changes are made based on your feedback before we move on to the next step.

4

Wireframe Design for UI and UX

We create wireframes for the home page, the product/service pages as well as any other pages planned for the website. This gives you a bare bones visual representation of what the website will look and feel like. After your feedback and approval we move on to the next stage.

5

Content Creation

Now that we have determined the pages, the keywords, and the wireframes, it is time for content creation. The writers start working on the content for the pages and make sure they cover all pain points and value props as well as high search volume keywords to cater to your buyer persona as well as Google.

6

Design Creation in PSD

The wireframes and the content is delivered to the design team. At this stage, they already have a style guide, so they get to work and start building PSDs. The images are delivered to you in jpeg or png format (based on your preference). After we get your approval, we move on to the next stage.

7

Development

At this stage, the designs have been made, the content has been written, and the actual development work begins. We create websites in html from scratch and also work with WordPress, Magento and similar platforms. This is the stage where your websites comes to life and a beta version of it is made available to you before we go live.

8

QA, SEO, Google Analytics, and other Integrations

At this point we perform multiple security and quality assurance tests, as well as perform on-page SEO activities to provide your website with the strong foundation it needs to rank higher for your target keywords. We make sure the site follows Google's Core Web Vitals best practices. If needed, we integrate your websites with any systems and database you want, most commonly our customers want to install Google Analytics on the site and integrate the forms with a CRM. After all of this, your website goes live.

9

Website Support and Maintenance

We continue to provide support and maintenance after the site goes live and continue to do so for a month. This is to make sure the site is working as per your requirements and any unexpected issues can be resolved.

Related Services

Want to improve, optimize, or modify your website in any way? The following services may be of use to you:

Conversion Rate Optimization

Have low conversion rates on your website? Whether you are suffering from low conversion rates on your ecommerce store or want to increase the number of leads you are getting from your landing pages, we can help you. We will perform a thorough traffic analysis, starting with user intent and the user interface and optimize everything from your messaging to the interactive elements on your page and even the whole design if needed. We discuss your target percentage at the beginning of the project, look at industry trends, and start setting up experiments.

DB Integration and Other Interactions

Want to integrate your website with a new CRM, a database management system, a content management system, or any other type of software system? We can do that for you. Our developers can make sure your website works perfectly with other systems, we minimize downtime and make sure everything runs smoothly throughout the integration process.

Converting Your Non-Responsive Site into a Responsive Site

Not having a responsive website in this day and age is an SEO crime. If you already have a website and you want to turn it into a responsive one, we can do it for you. Same goes for sites where some pages are suffering from responsiveness issues and where mobile bounce rate is high and conversion rate is low.

Page Load Time Optimization

When people want to improve page load time, they usually compress the images and call it a day. However, there's a lot of things happening in the background that affect page load speed. The way the page is coded, the APIs being called, third party snippets of codes (for integrated systems), the quality of the web hosting provider and a number of other factors can slow down the page. We compare your webpage to the top ranking pages in your industry and bring down the page load time to the top three pages that rank for the same keywords.

Landing Page Design

Want to run a highly targeted marketing campaign with a landing page as the main destination for all the traffic? We will make that landing page for you. We will take care of everything from the wireframe to the content and development and will hand over the perfect landing page to you as per your requirements. We deliver projects in lightning quick turnaround times, sometimes as quick as within 24 hours.

Website Migration

We can help you migrate your website from one hosting provider to another or from on-premises to the cloud or vice versa. Web migration projects are usually associated with SEO horror stories, where websites lose traffic and ranking or suffer from long down times during and after the migration process. We know the pitfalls of site migration and will turn it into a frictionless process for your business.

Qualities of Sites we Design

All websites are different but all the websites we design have the following qualities:

Responsive

Our websites are always responsive and adjust to all standard screen sizes without compromising on the user experience.

Quick Load Time

The websites we build have lightning quick load time. While not a ranking factor, having quick load time helps you rank higher.

Great Navigation and UX

We place great emphasis on core web vitals. The user's journey from one page to another is easy and they are guided from the top of the funnel to the bottom of the funnel seamlessly.

Designed with Your Goals in Mind

Every website is built for a reason. Some want the visitors to make online transactions, some want to collect leads and so on. The entire look and feel of your website is based on your business objectives.

Form and Function

With the websites we build, you get the best of both worlds. The websites work to perfection, and they leave a lasting impression when it comes to visuals.

Regulation Compliance

Some websites needs to be HIPAA compliant, some need to be compliant with GDPR. We do thorough industry research and make sure you are compliant to all regulations that apply.

Testimonials

Let's hear from some of our customers.

Portfolio

Our Business Listings

Why Choose Softwareistic For Custom Web App Development?

Softwareistic specializes in building scalable, feature-rich web apps. With us, you can expect professionalism, consistent communication, and a commitment to meet deadlines. You should choose to work with us because we offer:

  • Full cycle development from ideation to optimization
  • Seamless user experience
  • The ability to integrate your app with any system or database
  • Multi-layered data security
  • User-friendly interface
  • Competitive prices

Want to know more, tell us about your requirements and let us build you a wireframe in a matter of hours.

Let’s Start Your Project

DROP US YOUR DETAILS!

Contact Us

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