Email Address: contact@softwareistic.com | Phone Number: (844) 970-3900
Email Address: contact@softwareistic.com | Phone Number: (844) 970-3900
Mobile smartphone were considered a luxury a decade ago, however, today, it has become an essential device that people use every day.
Some of the most shocking statistics around smartphone usage are:
With these opportune statistics, it’s a no brainer that businesses will lag behind if they don’t leverage the power of smartphones to reach their customers. And this can easily be done by launching a robust, user-friendly mobile eCommerce app!
Today, billions of customers use websites and mobile apps to stay connected with their favorite brands. From live updates, sale notifications, and loyalty discounts to special prices and first-hand access to new launches, customers enjoy the myriad benefits of having a mobile shopping app!
We’re sure that the statistics mentioned above have clearly made a point that today’s modern-day businesses need to have an ecommerce app to increase market share and sales. Let’s delve deeper and learn more about this.
On average, an Android user installs at least two apps every week. Statistics show that the Google Play store has over 3.5 million mobile applications, followed by Apple Play store with 2.2 million apps. In this coercing and competitive market, retail businesses need to stand out by creating a highly advanced mobile app to cater to their customers’ changing needs.
Using the right tools for ecommerce app development and seeking professional assistance can be a game-changing investment. It can help business manager create an app that offers an integrated, safe, and end-to-end optimized shopping experiences to customers.
TechCrunch conducted a research survey, which revealed that in US, a smartphone owner spends at least five hours on their mobile phones. And in those five hours, 90% of the time is spent on mobile apps.
We’re sure that you’re quite convinced about getting a mobile application developed to bolster your brand’s success and growth. But wait, read ahead and learn three highly noteworthy benefits that mobile ecommerce apps can bring to your business.
Developing an attractive ecommerce app is a key method businesses use to make their customers spend more money online. By implementing tactics like a customer loyalty programs, exclusive sales, and bundle offerings, you can definitely sell more and increase profits. Mobile ecommerce is growing dramatically by the day, and with increasing number of mobile apps, standing out has become a major issue. Let’s learn all the reasons for developing an ecommerce app for customers and its overall business impact.
An ecommerce app can successfully be the tool to integrate all the digital channels of your business. You can insert social media account tabs and website redirection links to help app users leverage all the other touch points of your business.
Another great way to enhance brand visibility and awareness is to request customers for reviews and feedback. This not only allows businesses to promptly cater to any mishaps caused during the fulfilment, but also use positive feedback to attract more customers. All in all, a well-curated ecommerce app can increase website traffic and sales as well.
In today’s saturated ecommerce landscape, launching an ecommerce app can help businesses track customers’ journey and data. This surely has legal and regulatory implications. Businesses need to comply with consumer data protection policies and acquire SSL certificates to maximize online security for customers.
Ecommerce apps can increase the performance and results offered by a company’s marketing strategy as it gives an opportunity to the marketers to directly connect with the key customer. Moreover, via ecommerce apps, you can use integrated marketing tools like targeting email marketing, SMS, and subscription listing to launch new deals, loyalty coupons, and customer incentives.
Businesses can also invest in newer technologies such as Virtual Reality, Machine Learning, AI, and Augmented Reality to collect valuable customer insights and woo them with an attractive app design. For example, many clothing brands and cosmetics sellers have launched an AI and VR-backed interface that allows customers to virtually try-on the products. These small yet highly impressive and attractive additions in an ecommerce app can give businesses a robust competitive advantage.
Moreover, you can leverage safer payment gateways and multiple payment options to increase the potential of your target customers.
It’s a no brainer that ecommerce apps can keep your target customers engaged and connected with your business’s online platform. From social media accounts and website to the app itself, a customer is likely to visit all the channels where your brands exist.
Studies show that ecommerce apps are effective in driving conversion rates and maximizing the potential of a business. Mobile ecommerce apps can be laced with features like push notifications, easy checkouts, and camera integration for online product trials, and mobile wallets. These features create an all-encompassing medium for maximum customer satisfaction.
Having an adept team of ecommerce app developers by your side can streamline the entire process without compromising your brand’s reputation and profits. Softwareistic is a leading app development firm based in NJ. Whether you’re looking for professional ecommerce app developers for iOS or Android, we can help.
Check out our portfolio now or contact us right away!